It is what it is, then what …

If it quacks like a duck, waddles like a duck, swims like a duck – it is a duck.

As simple as this statement sounds how many times do we overlook what is for what we wish is. No matter how much you train a duck to honk it is never going to be a goose. Our ability to recognize things and circumstances for what they really are and respond accordingly is one of the first steps for building a successful business. If you have a duck, train it to be the best duck you have ever had. If you have need for geese but are surrounded with ducks, get rid of the ducks and get some geese.

Remember,   It Is what it is, then what …

duck

duck (Photo credit: Tasitch)

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